Direct-hire virtual assistants from Latin America
Hire a LATAM Virtual Assistant
A LATAM virtual assistant works your U.S. business hours, inside your tools, in fluent English, at a fraction of the cost of a U.S. hire. We send you 2–3 pre-vetted candidates in 72 hours, and you hire them directly.
Free
Consultations
Direct Hire
72-Hour Match, No Middleman
6-Month
Replacement Guarantee
★★★★★
Rated on Google
The basics
What Is a LATAM Virtual Assistant?
A LATAM virtual assistant is a remote professional based in Latin America who supports a U.S. business with administrative, customer-facing, financial, marketing, or operational work. They are not a task marketplace freelancer you rent by the hour. A direct-hire LATAM virtual assistant is a dedicated, full-time team member who works your schedule, learns your systems, and stays with your company over time.
The region matters because of the clock. Most LATAM countries sit between GMT-6 and GMT-3, so your assistant’s day overlaps with yours instead of running while you sleep. Questions get answered in the same hour, meetings happen live, and work lands before your day ends. Add C1+ English, bilingual Spanish or Portuguese, and pay that runs $16,800–$24,000 a year, and it is easy to see why U.S. owners and operators keep choosing the region.
The math is not complicated. A U.S.-based virtual assistant typically bills $19–$45 an hour, while LATAM virtual assistants typically fall between $8 and $25. With Virtual Wizards you pay a one-time $2,000 placement fee, and 100% of the salary goes to your VA. See the full breakdown in our virtual assistant cost guide and the 2026 salary guide, or run your own numbers in the tools below.
Roles we commonly fill
What a LATAM virtual assistant can be hired as
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Administrative Assistants
Manage inboxes, calendars, documents, data entry, and daily coordination.
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Executive Assistants
Protect leadership time with scheduling, travel, meeting prep, and follow-up.
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Customer Support Representatives
Answer customers by email, chat, and phone with consistent, friendly service.
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Bookkeeping and Finance Support
Handle invoicing, payables, receivables, reconciliation support, and reporting.
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Marketing and Social Media Assistants
Keep content, newsletters, and social channels moving on schedule.
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Lead Generation and Appointment Setters
Build lists, run outreach, and put qualified conversations on your calendar.
What your VA handles
What a LATAM Virtual Assistant Can Handle
Six areas where a LATAM virtual assistant takes work off your plate from the first week. Need someone who already knows your industry? See our pages for real estate, property management, and cleaning business teams.
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Administrative and Executive Support
The inbox, the calendar, and the paperwork are the first things that crowd out real work. Your VA takes the layer that does not need you.
✓
Inbox triage, drafted replies, and follow-up
✓
Calendar management and meeting scheduling
✓
Travel booking and itinerary coordination
✓
Document preparation and file organization
✓
Meeting notes, action items, and reminders
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Customer Support and Communication
Every unanswered message is a customer deciding whether to come back. Your VA keeps response times short and conversations logged.
✓
Email, chat, and phone support in English and Spanish
✓
Order, booking, and account inquiries
✓
Ticket follow-up and status updates
✓
Review and feedback responses
✓
Escalation notes for anything that needs you
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Bookkeeping and Finance Admin
Clean books come from consistent daily input. Your VA keeps the ledger current while decisions stay with you and your accountant.
✓
Invoice creation and payment follow-up
✓
Accounts payable entry and bill coding
✓
Receipt, expense, and bank transaction categorizing
✓
Reconciliation support and month-end checklists
✓
Reports prepared for your review
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Marketing and Social Media
Consistency beats volume. Your VA keeps the content calendar, the channels, and the newsletter on schedule.
✓
Social post scheduling and community replies
✓
Graphics and posts built in Canva or your templates
✓
Email newsletter drafts and sends
✓
Blog and listing uploads in your CMS
✓
Basic reporting on what is working
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Sales Support and Lead Generation
Leads go cold fast. Your VA builds the lists, reaches out, and keeps your pipeline moving while you sell.
✓
Prospect research and list building
✓
Outreach and follow-up sequences
✓
Appointment setting and confirmations
✓
CRM data entry and pipeline updates
✓
Weekly activity and pipeline reports
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Operations and Project Coordination
Growing teams lose time to chasing and handoffs. Your VA keeps projects, vendors, and processes organized.
✓
Task and project tracking in your tools
✓
Vendor and contractor follow-up
✓
Process documentation and checklists
✓
Onboarding paperwork and team coordination
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Status updates so nothing falls through
Tools VAs commonly work inside:
Google Workspace
Microsoft 365
Slack
Zoom
HubSpot
QuickBooks
Asana
GoHighLevel
Roles we place
What Roles Can We Help You Fill?
Beyond the general LATAM virtual assistant, we place specialists across the business, including:
How the options compare
How a LATAM Virtual Assistant Compares
Where your assistant lives and how you hire them change both the cost and the quality of the working day.
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U.S.-based assistant
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Typically $19–$45 an hour for most roles
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Full time-zone alignment
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Highest cost for full-time coverage
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Limited to your local talent pool
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Asia-based VA
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Typically $3–$10 an hour
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8–13 hours ahead of U.S. time
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Strong for async and overnight work
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Real-time work waits until the next day
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Managed LATAM agency
✕
A monthly fee, every month
✕
The agency owns the relationship
✕
Often non-solicitation clauses
✕
Markup between you and the VA
⭐
Virtual Wizards
✓
LATAM talent on U.S. hours
✓
$2,000 one-time placement fee
✓
You own the relationship
✓
100% of salary goes to your VA
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6-month free replacement guarantee
Typical market ranges, not quotes. Your numbers depend on the provider, the role, and seniority.
Why LATAM
Why U.S. Companies Hire a LATAM Virtual Assistant
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Same-day collaboration
Most LATAM countries run between GMT-6 and GMT-3, so your VA’s workday overlaps with yours. Messages are answered in the same hour and handoffs happen live, not overnight.
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Cost-effective
Hiring through Virtual Wizards is significantly more cost-effective than hiring in the U.S. or Canada. By nearshoring, you can save up to 70% on payroll costs while keeping the quality of work high.
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English tested and bilingual
Every applicant must pass an English proficiency assessment. Our VAs are fully bilingual in English and Spanish (and in some cases English and Portuguese), so communication with your customers and team stays clear.
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Top talent
We accept only the top 1% of applicants so you work with the very best professionals in Latin America. Over 95% of our assistants hold college degrees and bring proven experience in their fields.
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Tax advantages
Since our VAs are not W-2 employees, you don’t need to pay payroll taxes, healthcare benefits, or retirement contributions. You get the talent you need without the overhead of traditional employment.
🤝
Continuous support
You manage your VA directly, while we provide ongoing guidance to ensure success.
Why Virtual Wizards
Why Work With Virtual Wizards?
Virtual Wizards helps you hire a dedicated, full-time LATAM virtual assistant: a professional who works directly inside your tools and processes, building institutional knowledge of your business over time. Our goal is long-term team capacity, not temporary outsourced support.
✓
English proficiency tested before you see anyone
✓
U.S. time-zone overlap confirmed for every candidate
✓
Role experience matched to the work you need done
✓
Your software stack scoped into the search
✓
Every placement comes with a 6-month free replacement guarantee
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No ongoing fees or markups
Virtual Wizards charges a one-time placement fee. After that, you pay your VA directly. No subscriptions, monthly percentages, or hidden costs. Use our LATAM hiring cost calculator to compare roles.
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You own the relationship
From day one, the working relationship is entirely yours. Your VA works exclusively with your company, with no third party managing them.
🌎
Pay your VA directly
You pay with tools such as Wise, Remitly, Gusto, or Rippling. We collect the banking details after the agreement is signed to keep payments simple.
Own the relationship
Why Owning the Relationship With Your VA Matters
When you hire a LATAM virtual assistant, who holds the relationship decides who gets paid, who stays, and who controls the work.
Most businesses compare LATAM virtual assistant providers on one number: the monthly price. The better question is who owns the relationship once the VA starts working. That one choice decides who pays whom, who controls the VA’s pay and schedule, and how much of your monthly spend actually reaches the person doing the work.
How managed VA services actually work
In a managed service, the agency contracts the VA and places them with you. Each month, the agency bills you one all-inclusive fee, pays the VA a smaller amount, and keeps the difference. You rarely see what your VA earns. You usually don’t control their raises, their schedule, or who covers when they’re out. On paper the VA works for the agency, and you rent their time.
Those all-inclusive fees commonly run $2,500 to $4,000 a month depending on experience. The person behind the invoice typically earns a fraction of that, because LATAM virtual assistant salaries run roughly $1,400 to $2,000 a month. The gap is the agency’s margin.
What the markup actually pays for
Here is the part most agencies don’t want to explain. After the match is made, many managed services do very little month to month beyond collecting your payment, sending the VA their share, and handling basic payroll paperwork. Moving money to a VA in Latin America costs a few dollars through tools like Wise, Remitly, Gusto, or Rippling. It does not cost $1,100 to $2,000 a month, which is often the size of the gap between what you are billed and what the VA is paid.
The markup isn’t buying you a better VA, better training, or better results. It is a toll on every month you keep the person. And because the fee never ends, the longer your VA stays, the more you overpay. A good VA is the asset you want to keep, and a managed service charges you more the longer you keep them.
Some managed services do provide real management: coaching, performance reviews, backup coverage. If you want that, ask what it costs and what you actually get. But if the honest answer is mostly payment processing, you are paying a premium for a transfer.
What you lose when you don’t own the relationship
Control over pay. If you can’t give your VA a raise or a bonus directly, your best people have little reason to stay. And because the agency keeps a large share of what you pay, the VA keeps less of it. That is a recipe for turnover.
Lock-in. Many agreements include non-solicitation clauses or buyout fees. If you leave the agency, you can lose the VA you spent months training, or pay extra to keep them.
Institutional knowledge. A business runs on small details: how you like customers handled, which vendors respond, where files live, what “urgent” means on your team. Your VA learns all of it. If the agency can reassign or replace them, that knowledge walks out the door.
A middleman in every conversation. When pay, time off, and performance all run through a third party, simple things take longer, and your VA answers to two bosses.
What owning the relationship gives you
When you hire direct, the working relationship is entirely yours from day one. Your VA works exclusively with your company, takes direction from you, and builds knowledge of your customers, your tools, and your workflows over time. You set the pay. You decide on raises. You talk to your VA directly, with no one in between.
That changes retention. When associates are paid fairly and feel connected to the company they work for, they tend to stay longer and perform better. A VA who stays two years is worth far more than one who rotates out after six months, because the value of a support hire compounds as they learn your business.
It also changes your flexibility. You can move a VA from part-time to full-time, add a second hire for support or finance, or shift responsibilities as you grow, without renegotiating a contract with an agency.
How we keep direct hire low-risk
Owning the relationship doesn’t mean going it alone. We handle the sourcing, vetting, and scheduling, deliver a shortlist of two to three candidates within 72 hours, and let you interview and choose. You pay a one-time $2,000 placement fee, and every placement comes with a 6-month free replacement guarantee. After the hire, you pay your VA directly through Wise, Remitly, Gusto, or Rippling, and we keep offering guidance so the placement works.
The 24-month math (example)
Managed service
$3,000 × 24 = $72,000
Direct hire
$1,800 × 24 + $2,000 = $45,200
Difference
$26,800
Example for a mid-level LATAM virtual assistant earning $1,800 a month in both cases. Run your own numbers in the tools above.
Before you sign with any provider
Six questions to ask
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Who pays the VA, and how much of what I pay do they keep?
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Is there a non-solicitation clause or a buyout fee?
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What exactly does the monthly fee cover after the match?
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Can I give my VA a raise or a bonus directly?
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If I leave, can I keep my VA?
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Who owns the working knowledge my VA builds?
Our placement process
How to Hire a LATAM Virtual Assistant in 72 Hours
1
Free
Discovery Call
A quick consultation to understand your goals, the work you want to hand off, the tools you use, and your budget.
2
72-Hour Shortlist
Within 72 hours, you receive 2–3 pre-vetted LATAM candidates screened for role experience, C1+ English fluency, and U.S. time-zone fit.
3
You Hire Directly
You interview and choose. We never make the hire for you. You pay your VA directly, with no middleman and no monthly fee.
FAQ
LATAM Virtual Assistant FAQ
What is a LATAM virtual assistant?
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A LATAM virtual assistant is a remote professional based in Latin America who supports a U.S. business with administrative, customer, financial, marketing, or operations work. With Virtual Wizards, the hire is direct: your VA works exclusively with your company, on your schedule, and you pay them yourself.
How much does a LATAM virtual assistant cost?
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A full-time LATAM virtual assistant typically earns $16,800–$24,000 a year ($1,400–$2,000 a month) depending on experience, paid directly to them. You pay Virtual Wizards a one-time $2,000 placement fee per hire and nothing monthly. Part-time roles scale down. For a wider comparison, read our virtual assistant cost guide.
Why hire a LATAM virtual assistant instead of one in the Philippines or India?
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Time zone. Philippines and India-based VAs are typically 8–13 hours ahead of U.S. time, which means real-time work waits until the next day or lands on an overnight shift. Most LATAM countries sit between GMT-6 and GMT-3, so your VA’s day overlaps with yours. The hourly rate can be higher, but speed, live collaboration, and fewer handoff delays often make up for it.
Do LATAM virtual assistants work U.S. business hours?
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Yes. Time-zone overlap is checked for every candidate before you see them, and your VA works the schedule you agree on, whether that is Eastern, Central, Mountain, or Pacific hours. Use the time zone checker on this page to see how a standard workday lines up.
How good is the English of a LATAM virtual assistant?
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Every candidate must pass an English proficiency assessment before introduction, and we screen for C1+ fluency. Our VAs are bilingual in English and Spanish, and in some cases English and Portuguese, which helps if your customers speak either.
What countries are your virtual assistants based in?
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Latin America. On your discovery call we tell you where the strongest candidates for your role are based, so you hear it for your role, not as a generic list.
What is the $2,000 placement fee and what does it cover?
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A one-time fee per hire. It covers sourcing, vetting, your 2–3 candidate shortlist within 72 hours, interview scheduling, contractor compliance and international payment guidance, and your 6-month replacement guarantee. It is the only fee you pay us. Each additional hire is a separate $2,000 placement fee.
Do I pay the VA directly, or does money go through Virtual Wizards?
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You pay your VA directly, using tools such as Wise, Remitly, Gusto, or Rippling. 100% of their salary goes to them. We take no cut and add no markup.
What if the LATAM virtual assistant doesn’t work out?
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You are covered by a 6-month free replacement guarantee. If the hire isn’t the right fit inside six months, we find you a replacement with no new placement fee.
How quickly can I hire, and do I choose the candidate?
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Within 72 hours of your discovery call, we deliver a shortlist of 2–3 pre-vetted LATAM candidates. You interview and choose the person who fits your team. We never make the hire for you.