Direct-hire LATAM talent for local businesses
Hire a GoHighLevel Virtual Assistant
Your GoHighLevel account should be booking appointments and collecting reviews, not waiting on you. A LATAM-based GoHighLevel virtual assistant runs your follow-up, automations, and campaigns inside your account during U.S. hours, so no lead goes cold and you stay on the job.
Free
Consultations
Direct Hire
72-Hour Match, No Middleman
6-Month
Replacement Guarantee
★★★★★
Rated on Google
The basics
What Is a GoHighLevel Virtual Assistant?
Local businesses use GoHighLevel to answer missed calls with a text, book appointments, send reminders, ask for reviews, and bring past customers back. It is powerful, and it still needs someone working inside it every day. Conversations need replies. Pipelines need to stay current. Automations break. Campaigns need to go out. Review requests need to be sent. For most owners that work lands on you, and every hour in the platform is an hour not spent serving customers.
A GoHighLevel virtual assistant, often called a GHL VA, is a remote professional trained to do that execution work inside your account. Hiring one from Latin America gives you an English-fluent, U.S.-time-zone-aligned specialist working directly in your tools at $16,800–$24,000 per year. That is direct hire: your VA works exclusively for your business, learns your services, booking rules, and customers, and stays with you over time. No agency markup. No shared resource.
The math is not complicated. U.S.-based virtual assistants typically bill $19–$45 an hour, against $8–$25 for LATAM. With Virtual Wizards you pay a one-time $2,000 placement fee, and 100% of the salary goes to your VA. See how the region works in our LATAM virtual assistant guide, or run your own numbers in the tools below.
Roles we commonly fill
Roles we place for local businesses on GoHighLevel
📥
Lead Follow-Up Coordinators
Reply to new leads and conversations quickly and keep every opportunity moving.
📅
Booking and Reminder Managers
Keep calendars, reminders, and no-show follow-up working so the schedule stays full.
🔁
Automation and Workflow Builders
Build, test, and repair workflows from your SOPs or briefs so nothing falls through.
⭐
Review and Reputation Managers
Run review requests, monitor new reviews, and draft responses.
✉️
Campaign and Reactivation Managers
Build and QA email and SMS campaigns and bring past customers back.
🧩
Funnel and Website Builders
Build and update forms, funnels, and pages from briefs or templates.
What your VA handles
What a GoHighLevel Virtual Assistant Can Handle
📥
Lead Follow-Up and Missed-Call Text-Back
Leads go cold fast, and the business that replies first usually books the job. Your VA keeps the inbox and the first reply moving.
✓
New lead and conversation inbox monitoring
✓
Missed-call text-back and quick-reply workflows kept working
✓
Opportunity creation and follow-up task assignment
✓
Pipeline stage updates and deal tracking
✓
Lost lead re-engagement
📅
Booking, Reminders, and No-Show Recovery
A full calendar is the point of the whole system. Your VA keeps the booking path tight and the reminders firing.
✓
Calendars and booking links maintained
✓
Appointment reminder and confirmation sequences
✓
No-show and reschedule follow-up
✓
Intake forms and surveys connected
✓
Booking and show-rate reporting
⭐
Reviews and Reputation
Reviews are the highest-leverage asset for a local business, and few ask consistently. Your VA owns the process.
✓
Review request campaigns set up and scheduled
✓
Incoming review monitoring across Google and Facebook
✓
Response drafting for new reviews
✓
Negative review escalation flagging
✓
Rating trend summaries
✉️
Nurture, Reactivation, and Campaigns
Your past customers are your cheapest sales. Your VA keeps them hearing from you.
✓
Email and SMS campaign creation and scheduling
✓
Past-customer reactivation and seasonal promotions
✓
Nurture and drip sequences built and maintained
✓
List segmentation and tagging
✓
Campaign QA, test sends, and compliance management
🧩
Forms, Funnels, and Website Pages
Your pages are your first impression. Your VA keeps them current and connected to your workflows.
✓
Funnel and landing page builds from briefs or templates
✓
Copy changes and design edits to existing pages
✓
Forms and surveys created and connected
✓
Thank-you pages and post-submission flows
✓
Broken link and tracking QA
💳
Payments, Invoices, and Reporting
Selling should not stop at the booking. Your VA keeps payments collected and numbers visible.
✓
Payment links and invoices set up and sent
✓
Invoice and failed-payment follow-up
✓
Lead source and booking reports prepared
✓
Dashboard upkeep and weekly summaries
✓
Welcome and onboarding sequences for new customers
Work your VA does inside GoHighLevel:
Conversations
Missed-call text-back
Workflows
Pipelines
Calendars
SMS
Forms
Funnels
Reputation
Payments
Reporting
Roles we place
What Roles Can We Help You Fill?
Beyond your GoHighLevel virtual assistant, we place remote talent for local businesses, including:
How the options compare
Four Ways to Get GoHighLevel Work Done
With direct hire you own the relationship and pay no monthly agency fee.
🙋
Doing it yourself
•
No added payroll
•
Every hour in GHL is an hour not selling
•
Automations and campaigns stall when you are busy
•
Your growth is capped by your own capacity
🛒
GHL freelancer or marketplace
•
Rates and availability vary
•
You find, vet, and manage them
•
Often part-time and shared across clients
•
Your SOPs walk out when they move on
🔁
Managed GHL service
✕
A monthly retainer, every month
✕
The agency owns the relationship
✕
Often non-solicitation clauses
✕
A third party with access to your account
⭐
Virtual Wizards
✓
$2,000 one-time placement fee
✓
You own the relationship
✓
100% of salary goes to your VA
✓
6-month free replacement guarantee
✓
You set the access and permissions
Typical models, not quotes. Your numbers depend on the provider and the role.
Why LATAM
Why Local Businesses Hire a GoHighLevel Virtual Assistant from Latin America
🏆
Top talent
We accept only the top 1% of applicants so you work with the very best professionals in Latin America. Over 95% of our assistants hold college degrees and bring proven experience in their fields.
💰
Cost-effective
Hiring through Virtual Wizards is significantly more cost-effective than hiring in the U.S. or Canada. By nearshoring, you can save up to 70% on payroll costs while keeping the quality of work high.
🗣️
English tested and bilingual
Every applicant must pass an English proficiency assessment. Our VAs are fully bilingual in English and Spanish (and in some cases English and Portuguese), so replies to your customers stay clear.
🕘
U.S. business hours
Your VA works U.S.-aligned hours, so a missed call gets a text back and a new lead gets a reply the same day, not the next morning.
🧾
Tax advantages
Since our VAs are not W-2 employees, you don’t need to pay payroll taxes, healthcare benefits, or retirement contributions. You get the talent you need without the overhead of traditional employment.
🤝
Continuous support
You manage your VA directly, while we provide ongoing guidance to ensure success.
Why Virtual Wizards
Why Work With Virtual Wizards?
A lot of agencies send you a resume and call it done. We don’t operate that way. Virtual Wizards helps local businesses hire a dedicated, full-time GoHighLevel virtual assistant who works directly inside your account, building institutional knowledge of your services, booking rules, and customers over time. Our goal is long-term capacity, not temporary outsourced support.
✓
Pre-vetted for hands-on GHL work across conversations, workflows, calendars, and reviews
✓
C1+ English fluency: every candidate is communication-tested before introduction
✓
Technical competency checked before you see anyone
✓
We place for long-term fit, not churn-and-burn turnover
✓
Every placement comes with a 6-month free replacement guarantee
💸
No ongoing fees or markups
Virtual Wizards charges a one-time placement fee. After that, you pay your VA directly. No subscriptions, monthly percentages, or hidden costs. Use our LATAM hiring cost calculator to compare roles.
🔑
You own the relationship
From day one, the working relationship is entirely yours. Your VA works exclusively with your company, with no third party managing them or sitting in your account.
🌎
Pay your VA directly
You pay with tools such as Wise, Remitly, Gusto, or Rippling. We collect the banking details after the agreement is signed to keep payments simple.
Own the relationship
Why Owning the Relationship With Your VA Matters
When you hire a GoHighLevel virtual assistant for your local business, who holds the relationship decides who gets paid, who stays, and who controls access to your account.
Most local business owners compare GoHighLevel support on one number: the monthly price. The better question is who owns the relationship once the VA starts working. That one choice decides who pays whom, who controls the VA’s pay and schedule, who has access to your account and customer data, and how much of your monthly spend actually reaches the person doing the work.
How managed VA services actually work
In a managed service, the agency contracts the VA and places them with you. Each month, the agency bills you one all-inclusive fee, pays the VA a smaller amount, and keeps the difference. You rarely see what your VA earns. You usually don’t control their raises, their schedule, or who covers when they’re out. On paper the VA works for the agency, and you rent their time.
Those all-inclusive fees commonly run $2,500 to $4,000 a month depending on experience. The person behind the invoice typically earns a fraction of that, because GoHighLevel support salaries in Latin America run roughly $1,400 to $2,000 a month. The gap is the agency’s margin.
What the markup actually pays for
Here is the part most agencies don’t want to explain. After the match is made, many managed services do very little month to month beyond collecting your payment, sending the VA their share, and handling basic payroll paperwork. Moving money to a VA in Latin America costs a few dollars through tools like Wise, Remitly, Gusto, or Rippling. It does not cost $1,100 to $2,000 a month, which is often the size of the gap between what you are billed and what the VA is paid.
The markup isn’t buying you a better VA, better training, or better results. It is a toll on every month you keep the person. And because the fee never ends, the longer your VA stays, the more you overpay. A good VA is the asset you want to keep, and a managed service charges you more the longer you keep them.
Some managed services do provide real management: coaching, performance reviews, backup coverage. If you want that, ask what it costs and what you actually get. But if the honest answer is mostly payment processing, you are paying a premium for a transfer.
What you lose when you don’t own the relationship
Control over pay. If you can’t give your VA a raise or a bonus directly, your best people have little reason to stay. And because the agency keeps a large share of what you pay, the VA keeps less of it. That is a recipe for turnover.
Lock-in. Many agreements include non-solicitation clauses or buyout fees. If you leave the agency, you can lose the VA you spent months training, or pay extra to keep them.
Institutional knowledge. A local business runs on small rules: how you handle a missed call, when reminders go out, which services you promote in which season, how you want a complaint answered. Your VA learns all of it. If the agency can reassign or replace them, that knowledge walks out the door.
A middleman in every conversation. When pay, time off, and performance all run through a third party, simple things take longer, and your VA answers to two bosses.
Control of your account. A GoHighLevel account holds your customers’ contacts, conversations, and payment connections. When a third-party agency staffs the work, you are trusting a company, and whoever it assigns, with that access. Direct hire means you choose who gets in and what they can touch.
What owning the relationship gives you
When you hire direct, the working relationship is entirely yours from day one. Your VA works exclusively with your company, takes direction from you, and builds knowledge of your customers, your tools, and your workflows over time. You set the pay. You decide on raises. You talk to your VA directly, with no one in between.
That changes retention. When associates are paid fairly and feel connected to the company they work for, they tend to stay longer and perform better. A VA who stays two years is worth far more than one who rotates out after six months, because the value of a support hire compounds as they learn your business.
It also changes your flexibility. You can move a VA from part-time to full-time, add a second hire for support or finance, or shift responsibilities as you grow, without renegotiating a contract with an agency.
How we keep direct hire low-risk
Owning the relationship doesn’t mean going it alone. We handle the sourcing, vetting, and scheduling, deliver a shortlist of two to three candidates within 72 hours, and let you interview and choose. You pay a one-time $2,000 placement fee, and every placement comes with a 6-month free replacement guarantee. After the hire, you pay your VA directly through Wise, Remitly, Gusto, or Rippling, and we keep offering guidance so the placement works.
The 24-month math (example)
Managed service
$3,000 × 24 = $72,000
Direct hire
$1,800 × 24 + $2,000 = $45,200
Difference
$26,800
Example for a mid-level GoHighLevel virtual assistant earning $1,800 a month in both cases. Run your own numbers in the tools above.
Before you sign with any provider
Six questions to ask
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Who pays the VA, and how much of what I pay do they keep?
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Is there a non-solicitation clause or a buyout fee?
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What exactly does the monthly fee cover after the match?
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Can I give my VA a raise or a bonus directly?
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If I leave, can I keep my VA?
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Who owns the working knowledge my VA builds?
Our placement process
How to Hire a GoHighLevel Virtual Assistant in 72 Hours
1
Free
Discovery Call
We align on your business, your GHL account, and the follow-up, booking, and review work you want covered.
2
72-Hour Shortlist
Within 72 hours, you receive 2–3 pre-vetted LATAM candidates with hands-on GHL experience, C1+ English, and U.S. time-zone fit.
3
You Hire Directly
You interview and choose. We never make the hire for you. You pay your VA directly, with no middleman and no monthly fee.
FAQ
GoHighLevel Virtual Assistant FAQ
What is a GoHighLevel virtual assistant?
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A GoHighLevel virtual assistant, or GHL VA, is a remote professional trained to do the day-to-day execution work inside your GoHighLevel account: replying to leads, keeping pipelines and calendars current, building and repairing workflows, running campaigns, and asking for reviews. With Virtual Wizards they are a direct hire who works exclusively for your business.
How much does a GoHighLevel virtual assistant cost?
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A full-time LATAM GoHighLevel virtual assistant typically earns $16,800–$24,000 a year ($1,400–$2,000 a month) depending on experience, paid directly to them. You pay Virtual Wizards a one-time $2,000 placement fee per hire and nothing monthly. Part-time roles scale down.
Is a GoHighLevel virtual assistant right for a local business?
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Yes, if you get leads, calls, or appointment requests and the follow-up is slipping. Local businesses such as home services, dental and medical practices, salons, studios, and auto shops use GoHighLevel for exactly that, and a VA is the person who keeps it working day to day.
What can a GHL VA do for my local business?
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Reply to new leads and conversations, keep missed-call text-back and quick-reply workflows working, maintain calendars and appointment reminders, follow up on no-shows, run review request campaigns, reactivate past customers, build and update forms and pages, and prepare weekly lead and booking reports.
Is it safe to give a VA access to my GoHighLevel account?
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You control access. Add your VA as a user with the permissions you choose, and change or remove them at any time. Because you hire direct, no third-party agency sits in your account, and we recommend giving each VA only the access their tasks need.
Can a GoHighLevel VA build automations, or only maintain them?
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Both, depending on the candidate and your briefs. Your VA can build workflows from your SOPs or written briefs, test and QA them, and diagnose and repair broken ones. On the discovery call we scope the level of building your account needs.
Do I need to already have a GoHighLevel account?
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It works best if you do, because your VA learns your real account, contacts, and workflows. If you are still getting set up, tell us on the discovery call and we will scope a VA who can build from your briefs or a template.
What is the $2,000 placement fee, and how do I pay the VA?
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The fee is a one-time charge per hire covering sourcing, vetting, your 2–3 candidate shortlist within 72 hours, interview scheduling, and your 6-month replacement guarantee. After that you pay your VA directly, using tools such as Wise, Remitly, Gusto, or Rippling. 100% of their salary goes to them. We take no cut and add no markup.
What if the GoHighLevel VA doesn’t work out?
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You are covered by a 6-month free replacement guarantee. If the hire isn’t the right fit inside six months, we find you a replacement with no new placement fee.
How quickly can I hire, and do I choose the candidate?
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Within 72 hours of your discovery call, we deliver a shortlist of 2–3 pre-vetted LATAM candidates. You interview and choose the person who fits your business. We never make the hire for you.
Schedule a Discovery Call
Tell us your hiring needs and we will provide you with the best talent that will align to both to your company and team
In 30 Minutes You Will…
Learn How Your Business will Benefit from hiring a Virtual Assistant
No memorized scripts. No generic sales pitches. Your call is yours. We’ll provide you with a tailor recruitment strategy to hire the best talent. Remember you won’t pay a cent until after we find the employee that you want to hire.
Understand your business Strategy and Goals
First, we will assess your specific needs and determine the tasks and responsibilities that you want your VA to handle. This will help us identify the skills and experience necessary for the role.
Create a Strategy tailored to your business
Next, we will create a detailed job listing or job description that outlines the requirements and expectations for the position and start interviewing.
